Privacy Practices for Our Website
LifeStreetMedia.com (the "Website") is an Internet property of LifeStreet ("us" or "we"). We provide this privacy policy ("Privacy Policy) so that we may inform you about how our technology ("Technology") processes information on behalf of the online advertisers, website owners and other businesses that use our services. You agree to this Privacy Policy, in its entirety, when you: (1) access or use the Website; and/or (2) apply for any information or services available through the Website ("Services"). If you do not agree with the terms and conditions of our Privacy Policy, please do not use or access the Website or apply for the Services.
Personally Identifiable Information:
We collect Personally Identifiable Information ("PII") from this Website when you attempt to become a Client or otherwise choose to provide PII to us. PII is any information that can be used to identify or locate a particular person or entity. This includes, but is not limited to: name, address, telephone number, mobile number and/or email address. For example, you may choose to send us PII about yourself in an email or by completing an online form on our Website. Once collected, we may store your PII for a reasonable period of time for record keeping purposes. The information that we store is sometimes deleted as space requires or in the normal course of business.
Use of Personal Information
LifeStreet may always use and share with others your personal information:
- to enable us to generally respond to you, or to process, validate and verify requests and/or purchase orders;
- to fulfill any of your requests;
- to provide billing or payment information to you;
- to send information to you about additional goods or services;
- to compile and/or distribute information about our websites users and usage patterns;
- to provide useful information to our websites designers for developing new features and services;
- to tailor your experience on our websites, e.g., showing content that we believe may interest you or altering the content based on your personal preferences; and
- in any way we deem advisable to provide better goods or services to our customers.
LifeStreet may also use personal information for any marketing and survey purpose on behalf of itself and its affiliates and subsidiaries. We may disclose personal information to third party agents and independent contractors that help us conduct our marketing and survey efforts. Further, we may disclose personal information to other companies in connection with marketing efforts including but not limited to direct marketing, which may have no relationship to LifeStreet. Finally, if LifeStreet or any of its assets are acquired by or merged with another entity, member information will be one of the transferred assets.
Additionally, we will use or disclose your personal information under the following circumstances: (1) in response to subpoenas, court orders, or legal process, or to establish or exercise our legal rights or defend against legal claims; (2) in the event you violate or breach an agreement with us; (3) we believe you will harm the property or rights of LifeStreet or those of LifeStreet’s other customers, (4) we believe it is necessary to share information in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of LifeStreet 's terms of use, or as otherwise required by law, or (5) personal information may also be shared with or sold to any successor to, or purchaser of, part or all of the assets of LifeStreet.
Non-Personally Identifiable Information:
We collect Non-Personally Identifiable Information ("Non-PII") from Website visitors. Non-PII is information that cannot by itself be used to identify a particular person or entity, and may include your IP host address, pages viewed, browser type, Internet browsing and usage habits, Internet Service Provider, domain name, the time/date of your visit to our Website, the referring URL and/or your computer's operating system.
Cookies and Web Beacons:
We use "cookies" and web beacons to help us manage our Website. Cookies are small text files that contain a string of alphanumeric characters. Web beacons (also known as "1X1 pixels" or "clear GIFs") are small strings of code that provide a method for delivering a graphic image on a web page or in an email message for the purpose of transferring data. Web users have the option of blocking the use of cookies by changing a setting in their browser. Web users can check their browser supplier's website for details on how to do this. For more information about cookies and web beacons please visit http://www.allaboutcookies.org/cookies.
IP Addresses
We automatically track certain information based upon your behavior on the Sites. We may use this information to do internal research on our users' demographics, interests, and behavior to better understand, protect and serve you and our community. This information may include the URL that you just came from (whether this URL is on the Sites or not), which URL you next go to (whether this URL is on the Sites or not), your computer browser information, and your IP address. Your Internet Protocol ("IP") is a unique Internet "address" which is assigned to you by your Internet Service Provider ("ISP"). For local area network ("LAN"), DSL, or cable modem users, an IP address may be permanently assigned to a particular computer. IP addresses are automatically logged by Web servers, collecting information about a user's traffic patterns. While the IP address does not identify an individual by name, it may, with the cooperation of the ISP, be used to locate and identify an individual using the Web. Your IP address can, however, reveal what geographic area you are connecting from, or which ISP you are using. Finally, other websites you visit have IP addresses, and we may collect the IP addresses of those websites and their pages.
Third Party Websites:
This Privacy Policy applies only to this Site. The Site may contain links that direct you to websites owned and operated by other companies. In particular, when you take advantage of a promotional offer, you will be directed to the websites of our marketing partners that will also collect your personal information, such as credit card companies. LifeStreet does not control, and assumes no responsibility for, the content, privacy policies, or practices of any third party websites, which may employ cookies and/or collect personal information. In addition, we will not and cannot censor or edit the content of any third party Sites. Please be sure to read the privacy policy of each third party websites that you visit.
Minors:
This Website is not intended for visitors that are under eighteen (18) years of age. LifeStreet does not knowingly solicit or collect information from individuals under the age of eighteen (18). If we determine that we have inadvertently collected PII from someone under eighteen (18) years of age, we will take reasonable steps to purge this information from our database. We encourage parents and guardians to spend time online with their children and to participate and monitor the Internet activities of their children.
Security:
Your information may be stored and processed in the United States or any other country in which LifeStreet or its affiliates, subsidiaries or agents maintain facilities, and by using the Sites, you consent to any such transfer of information outside of your country.
We employ many different security techniques to protect such data from unauthorized access by users inside and outside the company. However, perfect security does not exist on the Internet.
Changes to this Privacy Policy & Notification of Changes:
LifeStreet reserves the right to change or update this Privacy Policy at any time. Please check the Website periodically for any changes. Your continued use of the Website and/or acceptance of our e-mail communications following the posting of changes to this Privacy Policy will constitute your acceptance of any and all changes.
Effective Date: November, 6, 2008